To my Readers and Fellow Enthusiasts of the Dark,
I’m thrilled—and perhaps slightly terrified—to share this massive moment with you. Today, I am officially revealing the cover for my debut collection, Folklore and Flesh, coming out from my own house, Mind on Fire Books.
I’ve been working toward defining this unique space in horror—the terrifying collision of tradition and the biological body. I worked tirelessly to ensure this cover truly captures the unsettling nature of Folk Body Horror (F.B.H.).
THE VISCERAL REVEAL: A PROMISE OF PHYSICAL TERROR

To give you a sense of the visceral terror we are working with, think of the themes captured in this book trailer:
This is F.B.H.: the isolated world of folklore demanding a biological toll from the flesh.
WHAT HAPPENS WHEN MYTH BECOMES MUTILATION?
Folklore and Flesh explores the shadowed, isolated places where myth ceases to be a story. It becomes a biological instruction manual for corruption.
This collection, features dark fiction and poetry, built on the idea that the local, ancient ritual is not a spiritual curse, but a transmissible affliction—a literal contagion woven into the fabric of the land.
The Core of Folk Body Horror
You will encounter characters whose flesh begins to mimic the earth. Their bones hollow out, and their bodies undergo a Grotesque Metamorphosis as they pay the biological toll of ancestral secrets.
- The Land Consumes: The anxiety of a hostile environment is literalized. The land claims its subject, merging flesh with flora in an agonizing biological destiny.
- Contagion and Ritual: Tradition is the disease. The ritual is the mechanism of change, turning community practice into physical corruption.
It’s horror that wins by knockout , focused purely on visceral, unnerving tension—a short story strategy designed to leave you unsettled long after you put the book down.
THE FINAL COUNTDOWN: JOIN THE LAUNCH STACK
As the author and publisher, I can tell you that the next two weeks are crucial. Every single preorder placed NOW gets stacked, meaning your purchase hits the Amazon algorithm simultaneously on December 4th.
This massive sales spike is how we climb the charts. It is how we get noticed by major media and retailers. If you plan to read the book, placing your preorder now is the single greatest thing you can do to support the launch of F.B.H.
RELEASE DATE: DECEMBER 4TH
Click Below to Secure Your Copy and Help Us Hit the Charts:

Thank you for joining me on this journey into the darkest corners of myth and biology. I cannot wait for you to experience the physical terror of this collection.
Stay uneasy,
Willy Martinez Author and Publisher/Founder, Mind on Fire Books


Enjoyed the Chat? Don’t Leave Without “Digital Fangs.”
Thanks for diving deep into the world of Folk Body Horror! If you want more unsettling tales where the body mutates and the land has a claim, join the Mind on Fire insider list today. As a welcome gift, I’ll send you “Digital Fangs,” a complete, dark story from the Folklore and Flesh collection—absolutely free!
GIVE ME MY FREE STORY NOW










Leave a Reply